See when a rival dealer changes a price, listing or finance offer
OwlSonar automatically watches rival dealers’ used-car listings, prices, finance and lease offers and incentives every day — on AutoScout24, mobile.de and their own sites — and tells you what changed, so you reprice from the market, not from guesswork.
You learn it from the month-end report.
A rival’s lot is fully public — and reprices daily. You only notice when your own units stop moving.
Rivals undercut your stock overnight
A competitor drops the same model overnight and wins the deal while your unit ages. You find out days later, from the sales report — then you’re matching from a weaker position.
Manual lot-checking doesn’t scale
Eyeballing two or three rivals on AutoScout24 or mobile.de is a chore nobody does consistently, so most price and offer moves are simply missed.
Finance offers move where you can’t see
When prices converge, the fight is on monthly payment and APR — offers that change on a rival’s landing page weekly and stay invisible until a salesperson spots a banner.
Four signals that move metal.
Added automatically when you paste a rival’s site or marketplace page.
Used-vehicle listings
- New listings added and units sold
- Asking-price changes on existing stock
- Aging units suddenly marked down
- Mileage and spec mix shifts
Rival cut 7 used EVs overnight — VW ID.3 (2022, 38k km) €21,900 → €19,400
Finance & lease offers
- APR and interest-rate changes
- Monthly-payment and deposit moves
- Lease term and mileage-cap tweaks
- “From €X/month” hero offers
Rival launched 0% APR over 48 months on the Corolla — was 3.9%
Inventory & turn
- Total units listed, week over week
- Make/model concentration changes
- Aged stock appearing or clearing
- Overstock signals before a clearout
Rival’s used-SUV count jumped 34 → 51 this week — overstock and a discount likely
Incentives & locations
- Scrappage and trade-in bonuses
- Seasonal and clearance promos
- New rooftops and franchise pages
- Service and warranty offers
Rival added a €2,000 trade-in bonus across all used hybrids
A week across rival lots.
Reprice from the market, by tomorrow morning.
Price aging units with confidence
See rivals’ moves the next morning — not in the month-end report — and reprice day-15 stock before it becomes day-45 stock.
Catch finance offers the day they go live
A rival’s 0% push or scrappage bonus reaches you as an alert, not as a banner a salesperson noticed three weeks late.
Read their inventory like a tell
A jump in a rival’s used-SUV count says a clearout is coming. Stock and price ahead of it instead of reacting to it.
Specific to dealerships.
Yes. Any public URL works — a marketplace search filtered to a rival’s stock, or their own used-car and offers pages. The diff engine reports listings added, removed and repriced.
All of them. Price changes per unit, total inventory deltas, and finance/lease offer changes on landing pages each raise their own alert.
Listings are checked once a day, on a schedule. You hear about a markdown the next morning — automated daily monitoring, not real-time.
Yes — from five competitors on Scout to unlimited on Flock. Most dealers watch the three rivals in their catchment plus the group down the road.
Their lot repriced overnight. Know by morning.
Add your first rival dealer in five minutes.